ZEGIN – 25 Years
Client: ZEGIN Pharmacy
Year: 2015
Work: Video Advertisement
Objective: Product Promotion & Brand Awareness 25 years of ZEGIN
To mark 25 years of ZEGIN Pharmacy, a dedicated video advertisement was developed to celebrate the brand’s legacy and long-standing presence in the market. The focus shifted from direct promotion to storytelling—highlighting trust, continuity, and the relationship built with customers over time.
The video was crafted to reflect both the history and the values of the brand, combining emotional tone with clean and purposeful visuals. By emphasizing credibility and experience, the final piece positioned ZEGIN not just as a pharmacy, but as a reliable partner in everyday health for the community.
Execution Highlights
◾ Concept development centered around a 25-year brand milestone
◾ Story-driven video approach focused on trust and longevity
◾ Visual direction aligned with healthcare and brand identity standards
◾ Delivery of a meaningful and memorable anniversary message